Mello Skin & Co.

Brand identity
Mello offers skincare for teens and young adults struggling with acne due to hormones and stress. They provide affordable products and kits that help reduce acne and relieve stress, promoting healthy self-esteem.

Mello’s brand embodies the company’s values, and this includes their logo. The mountain in the logo represents overcoming fears, which is at the heart of what Mello is all about. 

The branding follows a simple, luxurious aesthetic. The color palette is muted and consistent across their website, stationery, and packaging.